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Advertising creative: strategy, copy and design /
Advertising Creative, Sixth Edition gets right to the point of advertising by stressing key principles and practical information students and working professionals can use. Drawing on personal experience as award-winning experts in creative advertising, this new edition offers real-world insights on...
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Autres auteurs: | , , |
Format: | Livre |
Langue: | English |
Publié: |
USA
Sage
2023
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Édition: | 6th edición |
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ULACIT - Costa Rica: Unknown
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FAAD-6 020 |
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