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The service focus: developing winning game plans for service companies
THE CONCEPTS. The big difference: service versus manufacturing companies. The tools: a framework for strategic analysis. Missing: a strategic direction. WHERE ARE WE?. A strategic assessment: markets and customers, human resources, technology/operations/facilities, finance and innovation. Strategic...
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| 第一著者: | |
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| フォーマット: | 図書 |
| 言語: | Spanish |
| 出版事項: |
San José, C.R.:
Richard D. Irwin
1990
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| 主題: | |
| タグ: |
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| 要約: | THE CONCEPTS. The big difference: service versus manufacturing companies. The tools: a framework for strategic analysis. Missing: a strategic direction. WHERE ARE WE?. A strategic assessment: markets and customers, human resources, technology/operations/facilities, finance and innovation. Strategic conclusions and direction. WHERE ARE WE GOING?. Achieving sustainable competitive advantage. Measuring superior performance: results. HOW DO WE GET THERE. Implementation: the environment for change. Managing change: a strategy for implementation. "Paint the mountain": our visions sustain us |
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| 物理的記述: | 262 p |
| ISBN: | 1-55623-239-X |