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Sales force management: planning, implementation, and control
An overview of personal selling and sales management. FORMULATION OF A STRATEGIC SALES PROGRAM. The environment, marketing planning, and the sales program. Selling activities and account management policies. Organizing the selling effort. Demand estimation. Sales territories. Sales quotas. IMPLEMENT...
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| Main Author: | |
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| Format: | Book |
| Language: | Spanish |
| Published: |
México:
Irwin
1990
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| Edition: | 3 |
| Subjects: | |
| Tags: |
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ULACIT - Costa Rica: Unknown
| Call Number: |
ADMH-3 095 |
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| Copy 1 | Available Place a Hold |