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The dynamics of persuasion: Comunication and attitudes in the 21st century \ Richar Perron
Foundations. Introduction to persuasion. Attitudes: Definition and structure. Attitudes: Functions and consequences. Attitude Measurement. Changing attitudes and behavior. Persuasion in american society. Comunication campaigns
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| Hovedforfatter: | |
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| Format: | Bog |
| Sprog: | Spanish |
| Udgivet: |
España:
Routledge
2010
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| Udgivelse: | 4 ed |
| Fag: | |
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ULACIT - Costa Rica: Unknown
| Klassifikationsnummer: |
ADMP-4 026 |
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| Kopi 1 | Tilgængelig Reservér” |